The Future of Shopping
2nd edition
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- A revised and updated edition of the Management Book of the Year (2018)
- Provides a framework for adapting your brand to the consumer of today and tomorrow
Full Description
The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must do to survive in this new retail landscape.
Specifications
- Publisher
- Lannoo Publishers
- ISBN
- 9789401481618
- Published
- 25th Aug 2022
- Binding
- Hardback
- Territory
- USA & Canada
- Size
- 6.69 in x 9.45 in
- Pages
- 288 Pages
- Illustrations
- 25 color, 30 b&w
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