Trends in the Transformation Economy
Where Health, Well-Being & Happiness Matter Most
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- Concrete and workable model for companies in the transformational economy
- Helps companies improve their customer centricity by focusing on real customer transformations
- Guidelines to strategically align innovation with what really matters to customers
- Insights and tools to prepare companies for future societal and technological trends
Full Description
In an era of rapid technological and social change Trends in the Transformation Economy offers insights into a new economic landscape. It explores how companies can navigate a world where customers seek not just products, but meaning. The book offers strategies to meet these new customer aspirations and thereby it makes a positive impact on the planet, society and individuals.
Specifications
- Publisher
- Lannoo Publishers
- ISBN
- 9789401499378
- Published
- 12th Jun 2024
- Binding
- Paperback / softback
- Territory
- World excluding Belgium, The Netherlands, France, Switzerland & Scandinavia
- Size
- 240 mm x 170 mm
- Pages
- 360 Pages
- Name of series
- Lannoo Campus
Distributed by ACC Art Books
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